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  • Alitalia New Livery

    http://news.yahoo.com/alitalia-unvei...175249732.html

    Share your opinions guys...
    For me, another one in the euro white trend. Better than China Eastern though...

  • #2
    Could have been better, the famed Landor design agency did this as they did their 1970s livery.

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    • #3
      Well - could have been worse and could have been a lot better... If you ask me, it wasn't worth the big announcement beforehand, and if they are cash-strapped, they should have saved the money for the "re-blanding" - er, I mean "re-branding" - and kept the old livery.

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      • #4
        Could have been better, the famed Landor design agency did this as they did their 1970s livery.
        100% agreed! Your mentioned livery remains a masterpiece of livery-design in many aspects.
        http://www.MD-80.com / MD-80.com on facebook https://www.facebook.com/MD80com / MD-80.com on Twitter: https://twitter.com/MD80com

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        • #5
          Originally posted by IberiaMD-87 View Post
          100% agreed! Your mentioned livery remains a masterpiece of livery-design in many aspects.
          ...and to be honest, since the update a few years back (of moving the cheat line to below the windows), it seemed updated yet still classic. If this is indeed the change that they are going with then I hardly see the point as it is not a major departure from their previous - and so why incur the cost. Sure, the airline might be in need of a new image, but instead of it being external, internal changes would have been far more effective (cost being one of the most sensitive). New land-side facilities, new on-board products, new routes, and perhaps a plan for the fleet replacement, would have better served the airline than a new color scheme. I understand that all of those may be occurring, but a new c/s seems futile compared to the other issues with the airline. They could be a great player in the field, however at present they are beseiged by a reputation of poor service, and a lack of amenities to properly compete against their European competition, much less their ME3 competitors.
          Whatever is necessary, is never unwise.

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