Microsoft loses over $150 on Each XBOX 360 it Sales!

[bloodhound96]

yes, it had a 6x optical zoom, I think that's what jacked the price up.

[stlgph]

Lowball Marketing. Used very often by car salesmen. They quote you a low price for the car itself, but then get you to buy certain more expensive addons. I guess it's a similar thing here.

there is also the old Bait and Switch tactic. when the Xbox came out into the stores, Best Buy was advertising it for $300.

*BUT*

you had to buy an additional $400 worth in accessories to get the $300 sale price. something NOT mentioned in the ad and the tv/newspaper stations here were all over it.

it was so blatant and publicized that many state Attorney General offices are looking into the advertisement and pressing charges against Best Buy.